NEIL McARDLE
Artist · Designer · London
Selected work
makeEbook
An AI-first platform that takes a manuscript to a store-ready ebook. Brand, product, and engineering end to end, with Claude under the hood.
Coverly
Comparable research for book cover designers. Thousands of covers searchable by design attributes rather than genre, with boards and PDF comp-deck export. Free, with email sign-up.
DoodleWire
Doodle a UI and on-device ML snaps your strokes into clean wireframe elements, then exports HTML or React. Designed, built, and shipped through Apple review solo.
I handed over a rough brief and got something far better than I'd pictured, and faster than I expected.
He over-delivers every time. A delight to work with, I can't recommend him enough.
Tell me more.
neil@neilmcardle.comDesign philosophy
Coherent thinking, coherent product
When one person owns the full stack, nothing gets lost in translation. Every decision serves the outcome. The product is coherent because the thinking is coherent.
Caring about precision
Precision is not expensive. It's mostly about caring. Do you care to make it precise? Then you can make it precise.
— Elon Musk